Wellington City Council Bledisloe Cup Fanzone

Client:

Wellington City Council

Activation

Wellington City Council Bledisloe Cup Fanzone

Category
Activation

Each year New Zealand and Australia face-off to challenge for one of rugby’s most coveted trophies – The Bledisloe Cup. The matches generate a huge amount of excitement and invariably sell-out. As host city, Wellington City Council were looking to provide a family friendly experience for fans before the game as part of the City’s pre match offering.
Given the time of the year and the unpredictability of the weather, it was decided a FanZone at TSB Arena was the best option. The challenge was then how to fill this massive space – enter the Rugby GameZone!! We were engaged to provide the package of five bespoke inflatable Rugby Games, which created an exciting and engaging family friendly rugby FanZone which filled the space brilliantly! The FanZone was a huge success, with a constant stream of families coming to enjoy the offering and share in the excitement of the day before heading to the match. For anyone that missed out on tickets, the game was broadcast live next door in Shed 5, which was at capacity with thousands of cheering fans. It was a great atmosphere and overall an exceptional FanZone experience in the Capital. Funworks provided a turn-key activation, all equipment, fully staffed and managed with a 48-hour bump-in, bump-out turnaround.

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